Altruism plainly means having selfless concern for the well-being of others. It’s doing right by them because not only it’s the right thing, but because it’s good business. That’s how you become a successful recruiter.
Recruiters who lack a sense of altruism will not make it. If you’re a recruiter and you genuinely don’t care about the candidate other than to make a placement fee, you need to get out of the business. It’s in your best interest to do so. Here’s why:
Think about how hard it is to make a placement when you first broke into the business. And then try to do that for your career. It’s impossible. You’ll be burnt out 12-18 months into the job and you’ll be onto your next career. So, how do you get off the flywheel and become successful?
According to Forbes, the number of unhappy employees compared to happy employees is 2:1. In short, you have to find the higher meaning in recruitment in order to become successful. Do right by the candidate and client. It’s in your best interest to actually care about your candidate. If you do, you’ll put yourself in the top 20% of recruiters in the profession. AND, most importantly (this point cannot be emphasized enough), you’ll get repeat business because they’ll refer you to their network.
Without altruism, you can’t build a trusting and collaborative relationship with talent. You’ll not only lose that candidate, but anyone in his or her network.
A prime example of this happened with one of our placements. We’ll call him Allen. Allen was in contact with a recruiter who promised him all sorts of things in order to get Allen placed in a help desk vacancy. Allen received a good salary, but the recruiter did not tell him the whole story. This help desk role ended up being almost exclusively night shifts for Allen. He worked 7PM to 7AM shifts, only coming home from work to see his kids leaving for school. His family life became strained, and he knew that he needed to get out.
That’s about the time when Matt, one of our talent agents, reached out to Allen. Using the CLAMPS strategy, Matt was able to build a relationship with Allen, and truly understood what Allen’s needs were. Allen told Matt, “anything to get me out of here.” Matt replied, “We’ll take care of it.”
In the end, Matt placed Allen in a role with the same great pay, day shifts only, excellent benefits, and with a stable company. Allen was right to talk to a new recruiter. Matt had a job and that job was to make a placement, but his real job was to build a relationship and make the RIGHT placement.
You might be reading this and thinking to yourself, “Well, every minute I spend time with a candidate who isn’t a potential placement, I’m hurting my ability to make money for the company and putting my job in jeopardy.” If you think that way, or your employer preaches similar sentiments, you’re working for the wrong company. Every staffing company should have the end game in mind and work their way back.
When you take a more altruistic approach to recruitment, you’ll soon find yourself fielding candidates that come to you. They will come to you because they trust you based on their trust of how you treated those in their network. Everything gets around.. Investment in the relationship, rather than the vacancy, goes a long way.